Sales teams

Every answer your sales team needs, from your own datasheets, specs and knowledge base.

Verified answers for sales, with the page cited, in 35+ languages. Answer the customer on the spot, reply to the email from the source, draft the offer in minutes. When your office is closed, your website keeps answering and hands the buyers to you.

Chapter Agent
Knowledge base
Customer asks if the HP-7K runs on a single-phase 1x35 A connection. Can I confirm that in the offer?
Yes. The single-phase HP-7K draws a maximum of 16 A at start-up, so a 1x35 A connection is fine. The 3-phase model needs 3x16 A. Quote the single-phase model and state the fuse rating in the offer.
📄 Datasheet HP-7K p.3
📚 Knowledge base: Electrical connection
Answered in the meeting

Companies whose sales teams answer with Chapter

Qvantum
Optics11
Solvis
Spirotech
Inventum
BDR Thermea
Taylor

"When the system wasn't sure what I meant, it asked: 'Which product? What's your exact situation?' That's what builds trust in the answer."

Elwin Roetman
Sales Director, Inventum Technologies
The problem

Same customer, same question.
Two different outcomes.

The answer is in your documentation. The customer is waiting on an email before they sign. Every hour in between, a competitor's quote looks a little better.

✗Without Chapter

One sales rep, one forwarded email, one product specialist who is on the road.

3days
Tue 10:15
Question by email
Tue 10:40
Forwarded to a specialist
Wed 09:00
Customer signs elsewhere
Thu 14:30
Specialist answers
Fri 11:00
Offer sent, too late

"Let me check that with our technical team." The specialist answers on Thursday. The customer signed elsewhere on Wednesday.

✗Answered too late
15 technical questions a week × 2 days waiting
= sales that moves at the speed of your busiest specialist
✓With Chapter

Answered from the datasheet, in the thread, with the page cited. Offer out the same morning.

47min
10:15
Question by email
10:17
Asked in Chapter
10:19
Answer with source
10:35
Reply in the thread
11:02
Offer sent

Answered in two minutes with the source attached. The offer follows before lunch. The specialist never hears about it.

✓Answered in the same hour

* These numbers are illustrative and serve as an example scenario.

Why speed matters

The fastest reply usually wins.

Across 5.7 million inbound leads, conversion was about eight times higher when the first reply came within five minutes. Most companies are nowhere near that.

Lead conversion5.7M inbound leads
8x
higher conversion when the first reply comes within five minutes
Reply within 5 min
Reply later
Response time114 B2B companies
12 h
average first personal email reply. One in five never reply.
5 min
≈ 12 h average
16 h
Buyer behaviourHome services
79%
of buyers switch to the business that responds fastest
0%50%100%

Sources: InsideSales, Lead Response Study, 5.7 million leads (2021). Workato, B2B lead response test, 114 companies (2026). Invoca, Home Services Buyer Experience Report (2026).

Try it

Ask it something a customer would ask

For sales teams

Everything your sales team needs to answer, quote and close faster.

In the customer meeting

Max pipe length between the HP-7K outdoor and indoor unit?

30 metres with the standard refrigerant charge. Beyond 30 m, add 40 g of R32 per extra metre, up to 50 m. 1

1Datasheet HP-7K p.52Installation manual p.12

Answer the technical question on the spot

In the meeting, on the phone, at the trade show. Ask in your own words and get the answer from your datasheets, specs and knowledge base, with the page cited. No “I’ll get back to you”.

EmailCRMWhatsApp
J. SmitRe: HP-7K on our existing radiators?
JS

Hi, before we sign: will the HP-7K heat our house with the radiators we have? They are from 2011.

Reply

Yes, in most homes. The HP-7K delivers flow temperatures up to 65 degrees, so radiators from 2011 usually stay. 1

Reply to the email from the source

Email, CRM or WhatsApp. Chapter drafts the reply from the documentation, cites the page, and one click puts it in the thread. In the customer’s language, whatever language the manual is in.

Draft, waiting for your review
Offer_Smit_HP-7K.pdf1 / 2

Indicative offer: HP-7K single-phase with 200 l buffer tank

Based on: 140 m2, gas boiler from 2011, radiators kept, installation before November.

Draft the spec and the offer in minutes

Give Chapter the customer’s situation: house size, current system, timing. It picks the matching products from your range, applies your product rules and price list, and drafts the spec and an indicative offer. You check it, put your name on it and send.

Last night on your website
14 conversations, 2 for sales, 0 waiting

Radiator compatibility

Sun 22:14
Answered

Installed price, HP-7K

Sun 23:02
Sent to sales

Warranty terms

Mon 06:40
Answered

Your website answers when you are not there

The same knowledge base, on your site, in 35+ languages. Evenings, weekends, holidays. Visitors get the verified answer with the article cited instead of a contact form, and you get a summary of the night’s conversations in the morning.

HubSpotSalesforceEmail
New leadJ. Smit · HP-7K
JS

Replacing a gas boiler, 140 m2, existing radiators. Wants an installed price before November.

Source: website chat, Sun 22:19

Open conversation · Open draft offer

Commercial questions become leads, with the conversation attached

Price, quote, dealer, delivery time. When a visitor asks a buying question, Chapter asks for a name and email and drops the lead in your CRM with the full chat. You start the call already knowing what they want, and if they answered the offer questions on the site, the draft offer is waiting too.

Customer story

Inventum's sales team answers technical questions in the meeting, not after it

Read the Inventum story

Inventum Technologies has built heat pumps and boilers in Houten since 1908. Partners and installers had plenty of information on the website, but could not find it, so questions went to the service desk and to a handful of experts. Inventum tested Chapter on real questions against its own documentation first. Now sales and service answer technical questions on the spot, with the source shown, and the rollout is moving to installers and end customers next.

1908
building heat pumps since
30 min
saved in one morning, per colleague
2
teams live: sales and service, installers next
One colleague put it simply: if I'd had this tool this morning, it would have saved me half an hour today. Often it's more than that. Sometimes it's the difference between waiting days for an answer and getting it right away.
Claas Rühling
Elwin Roetman
Sales Director, Inventum Technologies
Integrations

Works with your CRM, your inbox and your website

Connect Chapter to your CRM, email, document storage and website. Answers land where sales already works, and website leads land in the CRM. Setup in minutes.

Testimonials

Trusted by the people who talk to your customers

Sales, business development and after sales leads at energy manufacturers, in their own words.

When a customer calls, I immediately open Chapter and type in the question while I’m still on the line. And it quickly gives me an answer.

Laurens Koerselman
Technical Support Lead
,
Eplucon

Since we have two systems (CRM and performance system), it’s great that Chapter AI provides a single source of information.

Erik Schoenmakers
Manager After Sales
,
Qvantum

He came up with an answer that really made me happy. The information came from different documents, and he had put it together neatly.

Koen Pape
Business Development Lead
,
Qvantum

When our installers encounter installation questions or error codes in the field, they need instant access to accurate, Solvis-specific procedures, not generic heating advice.

Claas Rühling
Production and Tech leader
,
Solvis

When we encounter an unexpected error in the field, instant access to shared solutions makes all the difference. Instead of waiting for someone to find and share the fix, it’s available right away. It’s heaven. It’s great.

Arno Tromp
Director
,
Solvis

“Chapter provides verified answers in seconds, directly within our CRM. Our support team can resolve queries while the customer is still on the line.”

LK
Laurens Koerselman
Technical Support Lead, Eplucon

“The website chatbot handles technical questions 24/7 in multiple languages. It has significantly reduced our support ticket volume while improving customer satisfaction.”

XX
[Placeholder Customer]
[Role, Company]

“Chapter captures the installer-specific procedures that only our senior engineers know. When they retire, their expertise stays with us.”

SV
Solvis Representative
Solvis
Case study

How Solvis structured service knowledge for faster support

Providing product-specific technical guidance to heating installers across Europe.

Read case study
234
FILES
6,200+
answers
Getting started

The first week, step by step.

Four steps from a URL to your whole sales team answering from verified sources, and a website that does the same at night.

  1. Day 1

    Enter your website URL

    We read your pages, datasheets and PDFs. Within one working day, Chapter answers technical questions from them.

  2. Day 2

    Connect your data, your CRM and your price list

    Datasheets, specs, offer templates and price lists, from where they already live. Set which website questions go to sales and where the lead lands. Nothing is moved. One session with your team.

  3. Day 3 and 4

    Sales tests it on real customer questions

    They check the sources on answers, email replies and offer drafts. Wrong or missing answers get flagged, and your experts fill the gaps once.

  4. End of the first week

    Full rollout, plus a gap report

    Everyone in sales gets access and Chapter goes live on your website, around the clock. The report lists the questions your documentation cannot answer yet.

FAQ

Questions sales teams ask

Will it quote prices on its own?

Only what you publish. If your price list is in the knowledge base, Chapter quotes from it and cites it. If it is not, Chapter says so. On the website, it hands the question to sales with the visitor's contact details.

Can it really draft an offer or a spec?

An indicative one. Chapter collects the inputs your sales team needs, picks the matching products, applies your product rules and price list, and drafts it. A person checks it before it goes out.

Can I use it from my inbox and CRM?

Yes. Ask Chapter from the email thread or the CRM record and put the cited answer in the reply with one click. Chapter connects to HubSpot, Salesforce, Dynamics 365 and your email.

What happens on the website outside office hours?

Chapter answers from your knowledge base as usual. A commercial question becomes a lead with the conversation attached, waiting in your CRM when you log in. No invented answers in between.

Still have a question?

Talk to someone who knows sales teams and knows Chapter. No sales script, just answers.

Talk to an expert
Get started

Get more deals from your product knowledge.

See how Chapter helps your sales team answer technical questions, reply to emails and send offers faster, with sources they can check, and keeps your website answering at any hour.

Hosted in the EU
ISO 27001
GDPR compliant
Trust center
“The value of Chapter for us is really threefold. It helps us bring customer satisfaction to a higher level, it frees up time for our team to focus on the more complex cases, ensures continuity by securing knowledge within our organization for the future.”
Elwin Roetman
Elwin Roetman
Sales Director, Inventum Technologies